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Ecognize has a variety of market research techniques and deliverables that spans
traditional and Web 2.0 based viral marketing spectrum. Our analysts will work
with your team to provide competitive analysis and market insights for Executive,
IT, and Line of Business audience. We make use of hands-on lab-based software product
analysis and comparisons as well as marketplace input.
Our deliverables range from case studies, and white papers based on surveys and
thought leadership to usability, business process improvement, and performance
benchmarks as well as enablement content.
Key deliverables
- Competitive product comparison whitepapers (includes Web 2.0, Service
Oriented Architecture, Portals, Collaboration, Social computing, Knowledge
Management, BPM, BI, CRM, HR, Healthcare, Financial services)
- Vendor comparisons
- Total Cost of Ownership analysis
- Reference guides
- Sales enablement tools
- Webcasts
- Usability analysis whitepapers
- Business process improvement scenario models
- Software Performance benchmarks
- Competitive Case study
- Thought leadership Point of Views under Customer Brand
- Product strategy and roadmap whitepapers
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| RELATED SKILLS
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Technology Scorecards
Market Landscapes
Demand/Supply Analysis
Research Reports
Competitive Studies
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